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Terms and Conditions
·Privacy Policy
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  2. Privacy Policy

Privacy Policy

Last updated: August 5, 2026

Merkado.cw ("Merkado", "we", "us", or "our") respects your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your data.

Merkado operates from Willemstad, Curaçao. Data protection in Curaçao is governed by the Landsverordening bescherming persoonsgegevens (LBP), the local data protection law.

1. Information We Collect

Account information: When you register, we collect your full name, email address, WhatsApp number, and password. You may optionally tell us the email address of the person who referred you at signup or later in Account Settings (once saved, it cannot be changed). You may also upload a profile photo. If you sign in with Google or Facebook, we receive your name, email, and (when available) profile photo from those services.

Listing information: When you post a car or property listing, we collect the details you provide, such as listing information, photos, description, pricing, and your contact details. Property listings may be for sale or for rent.

Favorites: When you save a listing to favorites, we store that activity with your account so we can show your saved items. You need to be signed in to use favorites.

Reports: Anyone can report a listing. If you are signed in, we may store the report with your account so we can review it. If you are not signed in, we still receive the report details you submit.

Matching tools: You can open Property Match and draft search criteria without an account. Running matches (including AI situation parse) requires a free account. When you run a match, we process the search criteria and situation text you enter to show matching property listings. Situation text may be processed by OpenAI on our servers to interpret your request; we do not use it to train Merkado accounts. If you unlock Property Match save/alerts and choose to save a search, we store your criteria on your account and may email you when new strong matches appear. You can turn alerts off or delete your saved search from Account → Property Match.

Partnership inquiries: If you use Partner with Merkado, the form is hosted by Tally. Information you submit there is collected by Tally on our behalf so we can review partnership requests.

Usage data: We use Google Analytics to collect anonymous usage data such as pages visited, time spent on pages, device type, and general location (country/region level). This helps us understand how people use Merkado and improve the platform. Analytics events are configured not to send emails, phone numbers, WhatsApp content, or other personal contact details.

Contact events: When someone clicks a WhatsApp or contact button on a listing, we log that event for analytics purposes. We do not record the content of any messages. Your WhatsApp number is used to open contact for your own listings and is not shown on public seller profile cards.

Technical diagnostics: We use error monitoring to keep Merkado reliable. Diagnostic data may include technical details about failures; it is configured not to send personal contact details by default.

2. Cookies

Merkado uses cookies for the following purposes:

  • Essential cookies: Required for the platform to function. These handle your login session, security, and your Stay signed in preference. You cannot opt out of these.
  • Analytics cookies: Google Analytics places cookies (such as _ga and _gid) to collect anonymous usage statistics. These cookies help us understand traffic patterns and popular pages. No personally identifiable information is collected through analytics cookies.

We do not use advertising cookies or tracking pixels. We do not sell your data to advertisers. We disclose cookie and analytics use in this Privacy Policy; Merkado does not show a separate cookie-consent banner.

3. How We Use Your Information

We use the information we collect to:

  • Operate and maintain the Merkado marketplace
  • Display your car and property listings to potential buyers and renters
  • Enable buyer-seller and renter-landlord communication via WhatsApp
  • Send account-related emails (verification, password reset) and, when you enable them, Property Match alert emails
  • Analyze platform usage to improve the service
  • Improve listing presentation for aggregated inventory (for example, cleaning and structuring publicly sourced listing text)
  • Review partnership inquiries submitted through our form
  • Enforce our Terms and Conditions and prevent fraud or abuse

We do not sell, rent, or share your personal information with third parties for marketing purposes.

4. Third-Party Services

Merkado uses the following third-party services:

  • Supabase (database, authentication, and file storage)
  • Google (OAuth login and Google Analytics)
  • Meta/Facebook (OAuth login)
  • Vercel (website hosting)
  • Resend (email delivery for account, report, and Property Match alert emails)
  • OpenAI (server-side processing to interpret Property Match situation text and to help structure aggregated real-estate listing presentation; not used to train Merkado accounts)
  • Tally (embedded partnership inquiry form; responses are stored by Tally)
  • Sentry (error monitoring to keep the platform reliable)
  • Upstash (infrastructure used to limit abusive traffic; may process technical request identifiers such as IP address)

These services may process your data according to their own privacy policies. We encourage you to review them.

Paid listing plans and Property Match paid alerts are planned to use Sentoo when payments launch. Merkado does not currently charge cards or process payment details on the site.

5. Data Retention

Your account information is retained for as long as your account is active. If you delete your account, your personal data will be removed within 30 days. Listing data may be retained in anonymized form for analytics, including whether a listing was later marked sold or rented.

Property Match saved searches and alert preferences are kept until you delete them or delete your account. Aggregated listing data sourced from third-party websites is refreshed regularly. Listings that are no longer available on the source are automatically removed or marked unavailable.

6. Your Rights

Under the LBP, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to the processing of your data

To exercise these rights, contact us at info@merkado.cw. We will respond within 30 days. Step-by-step deletion instructions are also on our Data Deletion page.

7. Data Security

We use industry-standard security measures to protect your data, including encrypted connections (HTTPS), secure authentication, and restricted database access. However, no method of transmission or storage is 100% secure.

8. Children

Merkado is a marketplace for cars and real estate and is not directed at children. We do not knowingly collect data from children.

9. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the "Last updated" date. Continued use of Merkado after changes constitutes acceptance of the updated policy.

10. Contact

For privacy-related questions or requests, contact us at:

Email: info@merkado.cw

Location: Willemstad, Curaçao